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Every post has a status that tracks where it is in your workflow - from early draft through publication. Statuses help you and your team see what’s in progress, what’s ready, and what needs attention. Post Statuses

Workflow statuses

Posts can move through these statuses as you work on them. Change status anytime from the post sidebar.
StatusPurpose
TentativeInitial placeholder or rough idea
To DoReady to start working on
In ProgressCurrently being drafted or refined
For ReviewAwaiting feedback from teammates
BlockedStuck - waiting on assets, approvals, or input
FinalizedContent is complete and ready to schedule
ScheduledHas a publish date and time set
PostedSuccessfully published and live
Use statuses that match your team’s workflow. Some teams use all eight; others stick to just a few.

Publishing states

When a scheduled post’s publish time arrives, Ordinal sends content to each platform. Each channel has its own publishing state:
StateWhat it means
ScheduledQueued to publish at the set time
PostedSuccessfully published to the platform
ErroredPublishing failed - requires attention
For cross-posts, each platform publishes independently. One channel can succeed while another fails.
PlatformState
LinkedIn✅ Posted
Twitter/X✅ Posted
Instagram❌ Errored
View per-channel status in the post detail view. Retry failed channels individually without affecting successful ones.

Handling errored posts

When a post fails to publish, you’ll see an error message explaining the cause. Common issues:
The social profile’s authorization expired. Go to Settings → Profiles, find the account, and click Reconnect.
Your text exceeds the platform’s character limit. Edit the post to shorten it, then retry.
File size exceeds platform limits. Compress the image/video or use a smaller file.
The platform flagged the content. Review their guidelines and adjust accordingly.
Temporary platform outage. Wait a few minutes and retry.
The easiest way to fix this is to duplicate the post, fix the issue, and schedule the new post just for the failing channels.

Approvals and scheduling

If your workspace uses approvals, posts may require sign-off before they can be scheduled. With blocking approvals enabled, the Schedule button stays disabled until approval is granted.

Approvals

Learn more about approval workflows.

Learn more