LinkedIn post analytics
Retrieve post analytics for a LinkedIn profile within a date range. When a post was published from Ordinal, the response includes an ordinalPost object with the linked postβs id, title, labels, and campaign. For personal profiles, the response also includes saveCount (times the post was saved) and sendCount (times the post was sent via DM). Posts with type Video also include videoViewCount, videoViewerCount, and videoWatchTimeSeconds; these fields are null for non-video posts and for video posts that have not yet been synced.
Authorizations
API key authentication. Generate an API key from your workspace settings.
Path Parameters
LinkedIn profile ID (UUID)
Query Parameters
Start date for analytics (defaults to 30 days ago)
End date for analytics (defaults to today)
Response
LinkedIn post analytics
LinkedIn post URL
The type of LinkedIn post
Text, Article, Image, Video, Poll, Celebration, Job, Event, Document, Repost, QuotePost, MultiImage Times the post was saved to view later. Available for personal LinkedIn profiles only.
Times the post was sent via direct message. Available for personal LinkedIn profiles only.
Engagement rate (total engagements / impressions), typically between 0 and 1
Earned Media Value calculated as (impressionCount / 1000) * CPM
Total views on a video post. Only populated for posts with type Video; null for non-video posts and video posts that have not yet been synced.
Unique viewers of a video post. Only populated for posts with type Video; null for non-video posts and video posts that have not yet been synced.
Total watch time across all viewers, in whole seconds. Only populated for posts with type Video; null for non-video posts and video posts that have not yet been synced.
Linked Ordinal post when this external post was published from Ordinal, null otherwise